Aryna Sabalenka named Emirates Tennis Ambassador
Aryna Sabalenka has been announced as the newest Tennis Ambassador for Emirates, a partnership the world No. 1 also confirmed on her own social media channels.
The announcement was shared by Emirates on X, alongside a video showing Sabalenka watching tennis from the airline’s First Class cabin during the Australian Open.
In an official statement released by Emirates, Sabalenka explained why the collaboration felt like a natural fit.
“In tennis, every little detail counts — so to align with a brand which matches my ambition and attention to detail makes this feel like a natural fit,” Sabalenka said.
“Travelling in world-class comfort with Emirates has been key to my preparation. But this partnership represents much more than that — because it also highlights what we, as women in sport, can achieve on the world stage.”
The multi-year deal makes Sabalenka the airline’s first individual Tennis Ambassador, adding her to Emirates’ extensive involvement in the sport as the official airline partner of all four Grand Slam tournaments.
